IMS Experts Complete RPM@Indy Lineup, Fun At SIK

The session lineup for the RPM@Indy Workshop is complete with the addition of Tom Dunmore, director of marketing, and Kenzie Kittle, social media strategist, Indianapolis Motor Speedway. They’ll discuss how IMS uses integration of digital and social media to increase fan engagement and explain how short track promoters can coordinate their digital marketing, websites, and social media to more effectively reach fans and drivers. At the conclusion of the RPM@Indy Workshop, promoters will be RPM’s guest at Sara Fisher’s nearby Speedway Indoor Karting (SIK), for refreshments, networking, and friendly competition. SIKarting is a block south of the Speedway in Main Street Speedway, IN. Check out SIK at SIKarting.Com. Evening admission is by Workshop credential. Credentials for both RPM@Reno and RPM@Indy remain available. The advanced credential reservation deadline is this Friday, November 17. Late entries are welcome at the Workshops. Reserve Indy credentials online HERE.  Reserve Reno credentials HERE.  Download a FAXable form HERE, or the schedule HERE.  Get a jump on 2018 at RPM@Indy or RPM@Reno, the networking places for short track promoters.

Headed To The Indy Trade Show? Try RPM@Indy!

You know you’re going to Indy. Why not take in RPM@Indy? Ideas and networking for promoters above the Yard Of Bricks, reception and fun to follow at Speedway Indoor Karting. You can get credentials at the Workshops, but late entries cost more. Reserve credentials online HERE.  Download a FAXable form HERE, or the schedule HERE.  Get a jump on 2018 at RPM@Indy, the networking place for short track promoters.

Flight’s Booked. Hotel’s Booked. Save On Credentials.

RPM@Reno, you know you’ll be there.  The flight’s booked.  The hotel’s booked.  Why wait on credentials? Late entries are welcome, but fees are higher after Friday. Rooms remain available at special hotel rates, Eldorado Hotel Casino, group code IERPM7. Reserve credentials online HERE.  Download a FAXable form HERE, or the schedule HERE.  Get a jump on 2018 at RPM@Reno, the networking place for short track promoters.

It’s Easy. It’s Fast. It’s $$$ Saved!

Now’s the time to reserve your RPM@Reno and RPM@Indy credentials. The advanced reservation discounts, multi-person discounts, and new promoter credential offer, end November 17. Special hotel rates and rooms remain available at the Eldorado Hotel Casino with the group code IERPM7, or by phone at 800-648-5966. Reserve RPM@Reno credentials online HERE, and RPM@Indy HERE.  Download a FAXable reservation form HERE. Download the RPM@Reno schedule HERE, and RPM@Indy HERE. Late entries are always welcome, but fees increase. Get a jump on the 2018 season at the 45th annual RPM Promoters Workshop, the networking place for short track promoters. Need information, call 715-536-1067.

Read RPM 47.10, RPM@Reno, @Indy, Schedules, Nominate ARPYs, More

Now in subscribers’ e-mail, Racing Promotion Monthly issue 47.10. The latest edition, complements of K&K Insurance and Hoosier Racing Tire, Feature Story: Complete, Confirmed Reno, Indy Agendas; Your Season Review: Things To Think About For 2018; Legalert: Concealed Carry Questions; Nominate Regional ARPYs: Ballot Is In The Mail; $100 Multi-Person Discount: Register Your Key People; RPM@Reno: Complete Session Schedule; RPM@Indy: Complete Session Schedule; Workshops Lodging Details: Reno, Indy, Daytona Beach, and more. Read Issue 47.10 on your phone, your tablet, your computer as a PDF, or online on computer, tablet, or smartphone here: Online Edition. Download issue 47.10 here: PDF File. Promoters, track owners, racing officials, tours, series, club officials, if you are not an enrolled RPM reader, subscribe today HERE to ensure you receive each new issue of the “The Idea Newsletter for Auto Racing Promoters.”

RPM@Reno Agenda Confirmed, Published

Twenty-two sessions, including 12 break out sessions, comprise the recently announced agenda for the RPM@Reno Promoters Workshop, November 30 and December 1. Promoters may download the confirmed schedule HERE. The Workshop, produced by Racing Promotion Monthly, the idea newsletter for auto racing promoters, will mark the gatherings’ 45th year upon the return to the Eldorado Hotel Casino, Reno. The Workshops kicks off with the RPM@Reno Reunion social hour the evening of Wednesday, November 29, 2017. The first fifty promoter to claim credentials Wednesday evening have the chance to win free tickets to “The Unbelievables” holiday show in the Eldorado Showroom. Featured presenters include: 41st Auto Racing Promoter of the Year Dan Robinson, marketing consultant and promoter Mike Lysakowski, Chris Blair, GM at Gateway (IL) Motorsports Park, 39th Auto Racing Promoter of the Year Joe Doellefeld, and legal experts Cary Agajanian and Paul Tretreault. Robinson will share what he has learned as he evolved Lucas Oil Speedway from a typical dirt track to a multi-venue, multi-purpose facility. Lysakowski will revisit his popular “Marketing to the Thin Slice,” with a new deeper examination of where short track advertising and communications goes wrong. Blair will show promoters how they can apply the big event blueprint and new trends in advertising/promotion to their events increasing attendance and sponsorship. And, Doellefeld will reflect on the evolution of the short track business with an informal “The more things change, the more they stay the same” theme. Agajanian and Tetreault will report in the racing legal environment and anchor the Workshop’s annual risk management forum.

Thursday breakout sessions will cover: dirt track preparation, sealed engine technology, mobile social media live streaming, race track human resources management, emergency incident management, and the mobilization of race track websites. Friday breakouts include: roundtable discussions for promoters of dirt and paved tracks, ticketing and admissions, the streaming of digital video and timing and scoring, sponsorship, and a special roundtable for promotional newcomers.

The Workshop Series will continue when the Fifth Annual RPM@Indy Workshop, Wednesday, December 6, 2017, in the Media Center, Indianapolis Motor Speedway.  The one-day RPM@Indy features a half dozen sessions taken from the RPM@Reno agenda.  Its schedule will be confirmed and announced soon. Special lodging rates remain available. Lodging information for RPM@Reno can be found HERE, and a credential application HERE. Credential discount ends November 17, 2017.

The RPM@Reno Workshop is the 119th produced by Racing Promotion Monthly since 1974. Racing Promotion Monthly, is published year-round and Workshops are produced annually courtesy of K&K Insurance Group and Hoosier Racing Tire. The Workshops are produced with additional support from Chevrolet Performance, Moffett Productions, Simes Graphic Designs, Lucas Oil, Raceceiver, Firethorn Marketing, Sunoco Race Fuels, and IMCA.  Promotional newcomers are invited to subscribe to Racing Promotion Monthly through the RPM website.  More information is available by phone at 715.536.1067, or on the World Wide Web at

Networking Wednesdays At RPM@Reno, RPM@Indy

Just seven weeks remain before the 45th Annual RPM Promoters Workshops kick off at the Eldorado Hotel Casino, Reno, and Racing Promotion Monthly, producer of the Workshops has added two social and networking events for promoters. RPM will celebrate its return to to the Eldorado Reno Wednesday evening of November 29, with a credentialing, networking and get-reacquainted party in the Eldorado’s Novi Lounge. Afterward, Workshops guests can enjoy “The Unbelievables,” a fast-paced stage spectacle of acrobats, illusions, comedy, and dance, all backed by a six-piece swing orchestra in Eldorado Showroom. Complimentary tickets for the show will be available to parties claiming credentials on a first-come basis. The following week, at Indianapolis, the evening of December 6, following a day of RPM@Indy sessions in the Media Center at Indianapolis Motor Speedway, RPM will host Workshops guests at Sara Fisher’s and Andy O’Gara’s 1911 Grill and Speedway Indoor Karting for hors d’oeuvres, networking and friendly competition. SIKarting is a just one block south of the Indianapolis Speedway on Main Street Speedway, IN. Evening admission is by Workshop credential so plan now to join promotional colleagues for connections, ideas, and excitement. The Workshops, produced by Racing Promotion Monthly, are presented by K&K Insurance and Hoosier Racing Tire with additional support from: the Eldorado Hotel Casino, INEX, GM Performance Parts, Lucas Oil Products, IMCA, Moffett Productions, Raceceiver, Simes Graphic Designs, Firethorn Marketing, and Sunoco Race Fuels. Produced by Racing Promotion Monthly since 1974.   A mobile-friendly summary of Workshops details and credential application can be viewed HERE.  More information is available by phone from RPM at 715-536-1067 or on the World Wide Web at