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46.03 E-Mailed, EPA Treat To “Stock Cars” Analyzed, Minimizing Negative Social Media

4603ChimpGraphNow in subscribers’ e-mail is Racing Promotion Monthly issue 46.03.  The latest edition, complements of K&K Insurance and Hoosier Racing Tire, features THE EPA AND RACING: The Threat To “Stock Cars” Analyzed.  What You Can Do To Insure The EPA Doesn’t Harm Your Car Counts. NEGATIVE SOCIAL MEDIA: You Can Help Stop It. Tools For Turning It Positive.  LEGALERT: RPM’s Ten Commandments Of Pit Gate Operation.  DIRECTORY OF SERVICES: Updated Listing Showcasing 43rd Workshops Exhibitors.  Read Issue 46.03 online on computer, tablet, or smartphone here: Online Edition.  Download issue 46.03 here: PDF File.  Promoters, track owners, racing officials, tours, series, club officials, if you are not an enrolled RPM reader, subscribe today HERE to ensure you receive each new issue of the “The Idea Newsletter for Auto Racing Promoters.”

46.02 E-Mailed, 43rd Workshops Wrap, Awards, Complete Report

4602ChimpGraphicNow in subscribers’ e-mail is Racing Promotion Monthly issue 46.02.  The latest edition, complements of K&K Insurance and Hoosier Racing Tire, features a Workshops wrap up, and offers Legalert: Proposed EPA Ban on “Stock Cars”.  Read Issue 46.02 online on computer, tablet, or smartphone here: Online Edition.  Download issue 46.02 here: PDF File.  Promoters, track owners, racing officials, tours, series, club officials, if you are not an enrolled RPM reader, subscribe today HERE to ensure you receive each new issue of the “The Idea Newsletter for Auto Racing Promoters.”

Garrison/Hawkins Are 40th ARPYs

DeeryGarrisonGreci4Gray Garrison and the Hawkins Family, promoters of Bowman Gray (NC) Stadium, were revealed as the 40th Auto Racing Promoters of the Year in ceremonies at the Hilton Daytona Beach.  Readers of Racing Promotion Monthly, the idea newsletter for auto racing promoters, chose Garrison and the Hawkins family from among six regional nominees.  Honored as Regional Auto Racing Promoters of the Year were the Leiby brothers and Alan Kreitzer, Lincoln (PA) Speedway; Rich Farmer, Fremont (OH) Speedway; Dan and Scott Ratajczak, and Toby Kruse, 141 (WI) Speedway; Dan Robinson, Lucas Oil (MO) Speedway; Region Six, Steve Beitler, Skagit, Gray’s Harbor (WA) Speedways.  The 23rd Annual ShowMe 100 received the Racing Promotion Monthly Award for Outstanding Annual Short Track Event.  Journalist Jerry O’Brien, columnist for the WISSOTA Promoters Association’s publication All The Dirt Racing News; promoters Steve and Erika Puvalowski, Tri-City (MI) Speedway, and IMCA’s Kathy Root received RPM Promoters Workshops Achievement Awards for dedication to racing promotion.

Monday evening, FuelTix, the new standard in Internet and POS ticketing for short tracks, sponsored the FuelTix Exhibitor Appreciation Hour after which Dean Kurtz, Chief Guest Services Officer, Daytona International Speedway, hosted promoters in an exclusive tour of the newly renovated speedway.

Featured speaker Ralph Sheheen of Speed Sport Magazine, talked with promoters about the changing motorsports entertainment landscape in remarks Tuesday morning. Other presenters included journalist Joyce Standridge, 39th ARPY Gary Howe, Alabama promoter Billy Thomas, social media expert Kristin Swartzlander, and marketing consultant Mike Lysakowski. Standridge, advocated greater concern for the average weekly competitor, and asked promoters why their drivers must spend up to compete with traveling stars.  Thomas offered a case history demonstrating how to build big events and increase revenue.  Swartzlander explained the effect of Facebook algorithmic changes and offered alternative strategies to help promoters strengthen their social media presence, and Lysakowski mesmerized promoters with dramatic examples of why race track advertising should target a broader audience than established race fans.  In the Workshops Annual Case Law Summary, attorneys Cary Agajanian and Paul Tetreault updated promoters on court decisions affecting motorsports.

The 44th Workshops Series will kick off in November of 2016 in Las Vegas, Nevada, continue in Indianapolis, December 7, 2016, and conclude at Daytona Beach, February 13, 2017.

 

46.01 E-Mailed, Legalert: Social Media Behavior, New RPM@Daytona Schedule

4601ChimpGraphic3 copyNow in subscribers’ e-mail is Racing Promotion Monthly issue 46.01.  The latest edition, complements of K&K Insurance and Hoosier Racing Tire, includes a retrospective on the ARPY Award at 40, profiles the six 2015 nominees for Auto Racing Promoter of the Year, shows the updated schedule of sessions for the RPM@Daytona Workshop, and offers Legalert: Social Media Behavior.  Read Issue 46.01 online on computer, tablet, or smartphone here: Online Edition.  Download issue 46.01 here: PDF File.  Promoters, track owners, racing officials, tours, series, club officials, if you are not an enrolled RPM reader, subscribe today HERE to ensure you receive each new issue of the “The Idea Newsletter for Auto Racing Promoters.”

Ralph Sheheen, Featured RPM@Daytona Speaker

RalphShaheen2Motorsports commentator Ralph Sheheen will be featured speaker Tuesday morning, February 16, at the RPM@Daytona Promoters Workshop. Sheheen’s resume includes hosting broadcasts of Formula One, World Rally, Supercross, and MotoGP events.  He hosted the first live TV broadcasts of the NHRA U.S. Nationals, the World of Outlaws Knoxville Nationals, and the AMA Supercross Series. He is the co-owner of Turn 3 Media, which publishes the monthly National Speed Sport News Magazine, the National Speed Sport News Web site, and the Speed Sport radio and TV programs and he will talk with promoters about the changes he’s seen in the presentation and broadcasting of motorsports entertainment.

The RPM@Daytona Workshop, during Daytona Beach Speedweek following the Sprint Unlimited/Cup Qualifying weekend, offers sessions and panel discussions aimed at helping promoters increase car counts, ticket sales, and sponsorship.  Read More

Issue 45.12 E-mailed, Daytona Schedule Set

Now in subscribers’ e-mail is Racing Promotion Monthly issue 45.12.  The latest edition, complements of K&K Insurance and Hoosier Racing Tire, reports on the RPM@Indy Workshop, profiles the six nominees for Auto Racing Promoter of the Year, and previews the upcoming RPM@Daytona Workshop.  Read Issue 45.12 online on computer, tablet, or smartphone here: Online Edition.  Download issue 45.12 here: PDF File.  Promoters, track owners, racing officials, tours, series, club officials, if you are not an enrolled RPM reader, subscribe today HERE to ensure you receive each new issue of the “The Idea Newsletter for Auto Racing Promoters.”

Four Repeat Nominees Among Six For 40th ARPY

ARPY LOGO copyFour of six nominees for Racing Promotion Monthly’s Auto Racing Promoter of the Year are multi-time nominees.  The nominees’ experience ranges from one season to over 30 years and among them are promoters of five dirt ovals, and one paved oval.  One is affiliated with NASCAR, one with IMCA, one with USRA, and three operate independently.

The nominees are: Region One, Eastern Region: The Leiby Brothers and Alan Kreitzer, Lincoln (PA) Speedway; Region Two, Southeastern Region: Gray Garrison and the Hawkins family, Bowman Gray (NC) Stadium; Region Three, Central Region: Rich Farmer, Fremont (OH) Speedway; Region Four, Northern Region: Dan and Scott Ratajczak, and Toby Kruse, 141 (WI) Speedway; Region Five, Great Plains Region: Dan Robinson, Lucas Oil (MO) Speedway; Region Six, Southwest and Western Region: Steve Beitler, Skagit, Gray’s Harbor (WA) Speedways. The Leibys and Ratajczak’s received their first nominations, Garrison, and Farmer, their second, Beitler and Robinson, their third. Kreitzer was nominated twice for his previous operation at Silver Spring (PA) Speedway, and Kruze was nominated previously for his operation at Marshalltown (IA) Speedway.

The Auto Racing Promoter of the Year is short track racing’s most prestigious award. It is awarded each year after voting by readers of Racing Promotion Monthly. The award was originated in 1976 and voting is conducted in two phases: a preliminary ballot in the newsletter nominates candidates in six regions. The six candidates become Regional Promoters of the Year and then appear on a second ballot for final voting. It is the only national award recognizing promotional excellence selected by peers.  The award is for the 26th year sponsored by Charlotte Motor Speedway.

The final ballot will soon reach newsletter readers via the Mail. The Fortieth Auto Racing Promoter of the Year will be revealed during the 43rd Annual RPM@Daytona National Workshop at the Hilton Daytona Beach Oceanfront Resort, Daytona Beach, FL, February 16, 2016. Read More

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